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Director, Sales

Company: Dairy Farmers of America
Location: Wilbraham
Posted on: May 15, 2022

Job Description:

Position Summary:Sales Director, Ice Cream Division - Primary responsibility includes selling, margin management and customer relationship management for our regional Ice Cream Brand(s) and leading the launch of a national licensed brand. They will be an integral member of the launch team that sets the go-to-market strategy and story development as well as lead the execution of the launch plan. The position will be the primary sales hub for the licensed brand and personally leads the sell in key customer meetings as well as lead and train the national and regional selling teams and broker representatives where applicable. Additionally, this position will lead the sales effort for the Friendly's ice cream business based in the Northeast area. The position will lead the cross-functional business processes as it relates to the Friendly's ice cream business, engaging cross-functional resources across multiple geographies to deliver against the annual volume and profit plan. The position will report to the General Manger of Friendly's Ice Cream. Essential Duties and Responsibilities:Responsible for leading and delivering the Ice Cream volume and profit plan for his/her area of responsibilityImplement and execute the development and of the company's overall Ice Cream business strategyHave direct day-to-day account responsibility for Ice Cream brands at accounts within assigned geographical responsibilityMine, hunt, and bring on new profitable business opportunitiesMaintain and track an opportunity pipeline of targeted customers for customer branded businessBe a leading resource on Ice Cream trends, competition and other insights.Lead the annual Ice Cream business planning process for his/her area of responsibility.Leverage the cross-functional review process to lead collaboration across the business functional teams including Operations, Logistics, Finance, Sales and Marketing.Bring actionable ideas to his/her area based on capabilities and best practices found in other DFA businesses throughout the country

Keywords: Dairy Farmers of America, Springfield , Director, Sales, Executive , Wilbraham, Massachusetts

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