Senior Marketing Innovation Manager
Company: High Liner Foods
Location: Portsmouth
Posted on: January 9, 2026
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Job Description:
Job Details Description High Liner Foods is seeking a Sr.
Marketing Manager Innovation to lead the development and
commercialization of breakthrough innovation platforms within our
retail portfolio. This is a senior brand-building role with a
strong innovation bias — ideal for someone who can blend strategic
thinking, consumer insight, and executional excellence to build new
product platforms, unlock whitespace, and commercialize
breakthrough ideas that elevate the seafood category.
Accountabilities and Responsibilities Lead the strategy and
development of innovation platforms that extend and stretch the
High Liner brand into new need states, occasions, consumer
segments, or categories. Translate consumer, category, and culinary
insights into compelling innovation roadmaps, long-range growth
platforms, and bold product ideas. Own the full lifecycle of
platform innovation from concept to commercialization, working
closely with R&D, Sales, Business Development, Finance, and
external partners. Build robust business cases including sizing
opportunities, estimating costs and margin, assessing channel and
shopper dynamics, and mapping commercial implications. Partner with
Brand Marketing, Sales, and Retail Marketing teams to position and
activate new platforms in market, tailoring messaging and tactics
to customer and consumer needs. Support the annual and strategic
planning processes by feeding platform-level innovation
opportunities and demand-driving initiatives into the pipeline.
Collaborate with the broader Marketing and R&D teams to embed
innovation thinking into brand planning and execution cycles.
Qualifications Bachelor’s degree in Business, Marketing,
Innovation, or related field; MBA preferred. 7-10 years of
progressive experience in brand marketing, innovation, or product
development — ideally within CPG or food categories. Proven track
record in leading successful new product launches or building
long-term brand growth platforms. Strong commercial acumen and
understanding of retail dynamics, financial modeling, and
shopper/consumer behavior. Experience in cross-functional
leadership, ideally with R&D, Sales, and Supply Chain
collaboration. Curious and future-forward mindset with the ability
to identify emerging trends and convert them into actionable ideas.
Strong storytelling and communication skills with the ability to
influence at multiple levels. Comfortable managing ambiguity and
driving progress in a fast-paced, environment. Whats in it for you?
Join High Liner Foods for a career where you shape your path,
backed by great benefits, flexible work, and a culture of
diversity, innovation, and sustainability. Immerse yourself in
opportunities to make a real impact and grow with us in our mission
to nourish lives. Start your adventure where endless possibilities
to thrive together await. Competitive Salary Heath, dental & vision
coverage Pay for performance incentives Employee & Family
assistance programs Wellness Programs Retirement Planning
Supplemental Parental Leaves Disability Support Family friendly
Flex policies & Summer hours Volunteer hours Learning and
mentorship opportunities Safety focused work environment Equal
Opportunity Employer/Protected Veterans/Individuals with
Disabilities This employer is required to notify all applicants of
their rights pursuant to federal employment laws. For further
information, please review the Know Your Rights notice from the
Department of Labor.
Keywords: High Liner Foods, Springfield , Senior Marketing Innovation Manager, Retail - All , Portsmouth, Massachusetts
